Association of Estonian Printing and Packaging Industry was the co-host of this years’ European Graphic Arts Hackathon 2021. We participated in the work of international jury and mentors (jury member Katre Savi and mentor Margus Liivamägi).
The VIGC Hackathon is an annual event organized by VIGC and EY. The purpose is to develop ideas for future solutions in a fun and competitive environment. In less than 48 hours, an idea changes from just an idea into something presented to a jury and an audience. This year’s Hackathon had twelve teams presenting exciting ideas – some more innovative and exciting than others – but the jury unanimously agreed on this year’s winner.
Hackathon brought us perfect examples of Innovation: Co-Creation, Creativity and Customer Engagement. The winner of the 2021 Hackathon is Julie Dumoulin with Opinry. Opinry is a solution to help judge designs before being implemented into products – to ensure consistency and sellability! Opinry team also included a packaging designer Merke Luuk from Estonia.
For more information visit Hackathon website.